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MGM Resort's sports betting app could go online in a week

04 August 2018

The Stars Group will make their debut in the United States sports betting industry via a new partnership in New Jersey. Caesars Entertainment, which operates multiple Atlantic City casinos, has said it will implement a sports betting app "quickly".

There are several companies now waiting for approval as they would like to launch sports betting services before the 2018 National Football League season kicks off in September.

Accelerating its USA sports betting proposition, DraftKings has launched its New Jersey mobile app, bringing digital wagering to the Garden State. The casino previously announced another partnership with DraftKings, also to provide sports betting to online gamblers. The company's sportsbook website advised people to be one of the first 50,000 on their email list for "product sneak peeks".

On Wednesday, the New Jersey Division of Gaming Enforcement approved the application by DraftKings and its land-based partner, Resorts, to offer online and mobile sports betting. In that two week span, Monmouth Park and Borgata combined to process an estimated $16.4 million in sports wagers. Within the same app, users can switch between sports betting and the online casino, which is a coup for Caesars.

Five New Jersey casinos now offer sports betting: Resorts, Borgata Hotel Casino & Spa, Ocean Resort Casino, Bally's Atlantic City Hotel & Casino and Harrah's Atlantic City Hotel.

"I think the opportunity for innovation is just massive (with mobile)", Jason Robins, CEO of DraftKings, told ESPN. Shea will work out of a new 25-person office Hoboken, New Jersey.

For now, DraftKings will be offering invites to players who sign up to take part in sports betting.

The DraftKings sports book will be offered on a separate app from the company's daily fantasy platform; however, players will have a shared wallet between the two apps, with some limitations.

With the DraftKings sports betting option, customers will only be able to place wagers while physically within the borders of New Jersey.

Boyd Gaming Deal: MGM and Boyd agreed to a market sharing deal that gives both companies the rights to offer their respective mobile and online gambling platforms in each other's jurisdictions. Boasting a prime location spanning 11 acres at the northern end of the famed Atlantic City Boardwalk, the resort features 942 guest rooms and suites in two hotel towers, an 80,000-square-foot casino, two theaters, 10 restaurants, a food court featuring five eateries, two VIP slot and table player lounges, a casino bar, indoor-outdoor swimming pool, health club and spa, salon, and retail shops.

MGM Resort's sports betting app could go online in a week