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The Roku Channel Is Now Free on the Web

09 August 2018

Today may be your lucky day, since Roku has announced that its free, ad-supported streaming service, the Roku Channel, is now available for people to watch, via the internet, on your smartphone, tablet, or personal computer.

The Roku Channel is now the fifth-most popular streaming channel on the Roku platform based on active accounts.

The channel, which was first launched in the September of previous year, has also been launched on selected models of Samsung Smart TVs.

Besides launching their free streaming site on the web, Roku is modifying its navigational features in the Roku TVs and Roku Players.

The new web version of The Roku Channel is now live and can be accessed on a wide range of devices. "We're delighted to deliver even more value to our customers without subscriptions, complicated logins or fees", said Rob Holmes, Roku's vice president of Programming and Engagement, in a statement. “By expanding The Roku Channel to the Web, were broadening the access points to high-quality, free streaming entertainment. Users who aren't plugged into the Roku ecosystem yet do need to sign up for a free account, which then guarantees that content is synchronized across multiple devices.

Featured Free on Roku TVsIn addition, the company has started rolling out a “navigation change to the Roku TV home screen” called ‘Featured Free. Selecting it will show you, "the latest in-season episodes, full past-season catch-ups and more". It will be a phased roll out and Roku expects it to reach all screens “over the coming weeks”.

Variety first broke the news that Roku had plans to bring the Roku Channel to mobile phones and other devices not running the company's smart TV operating system last October.

The Roku Channel Is Now Free on the Web