Details about the new service are being held closely under wraps by Apple, although it's believed the service will give iPad and iPhone users access to free original programming, as well as the option of opting into other streaming services like Showtime and Starz.
We're expecting a lot of software and services announcements, like an Apple News subscription, Apple's streaming video platform, as well as updates on iOS 12.2.
Cupertino giant Apple has officially sent out invites for an event on March 25th at the company's new Steve Jobs theater in Cupertino, California.
The TV service is expected to launch globally, an ambitious move to rival services from Netflix and Amazon.com's Prime Video. However, some Asian resources have revealed that Apple might release new hardware by the end of this month. Further, neither of the popular media services likely feel that they need Apple to attract or retain subscribers.
The potential sales from a television service have become a focus of investors after Apple in January reported the first-ever dip in iPhone sales during the key holiday shopping period and said it would lower iPhone prices in some markets to account for foreign exchange rates. Tim Cook's company is also expected to announce an Apple News subscription initiative created to appeal to those who are happy to bypass a pay-wall for their curated daily news fix.
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